Emma Withington


Emma is a rare gem in the industry. An affable, pragmatic, approachable planner who genuinely loves media and is excited by the ever evolving industry and how we can connect authentically with consumers to grow our clients’ brands and businesses.

Due to her incredible work ethic and talent, Emma was promoted to Managing Partner in April 2021 and sits on MG OMD’s steering group to lead the overall agency output. Her body of work over the past twelve months - 4 pitch wins, multiple awards, a new planning team, 52 weekly planning forums, three judging panels and a critical role in MG’s Media Week Agency of the Year win - would exhaust the most productive planner in double that time, but Emma takes it all in her stride and still has time and energy to be one of the nicest planners in the industry.